EMOTIVE@ATHENA participates in the International Museum Day 2018 celebrations

EMOTIVE@ATHENA participates in the International Museum Day  2018 celebrations

The ATHENA Research Center’s EMOTIVE team participated actively in the celebrations of the International Museum Day 2018 on May 18, 2018. This year’s theme was “Hyperconnected museums: New approaches, new publics”. More than 36,000 museums worldwide participate in the celebrations each year.

This year was particularly noteworthy for our team and for EMOTIVE, since our team member and  Assistant Professor of the University of Athens, Dr Maria Roussou, was one of the two keynote speakers of the main ICOM Greece celebration, which took place at the OTE Museum of Telecommunications in Athens. Maria Roussou presented, among others, the value of emotions to promote engagement with cultural heritage and presented EMOTIVE and its objectives.

Members of the ATHENA EMOTIVE team were also present, on the day, at another museum, the History Museum of the University of Athens, for an evaluation of the digital storytelling guided tour created in collaboration with the Museum. Visitors of all ages had a chance to test the digital application and provided very positive feedback. As one of the frequent visitors of the Museum noted, “I have been to the museum several times, but the storytelling app made me, for the first time, understand so deeply the historical context.”